Financial Analysis

Financial Analysis is also broken out from other business measures, due to its importance and broadness. Under Financial Analysis, we not only include General Ledger, Balance Sheet, and Cash Flow Analysis - Budget vs. Plan as well as period over period comparisons and analysis, but also channel, customer, and product profitability. We believe it is not only important to consider the gross margin of a sale, but also the net margin. What is the profit after promotional incentives, charge backs, extra freight and handling charges, and excess inventory caused by inaccurate forecasts are factored in? This kind of analysis can help a company to determine which products and customers are truly profitable and which ones are not. This is the business intelligence that can improve a company's competitiveness and its bottom line.